Final- Digipak

This is our final digipak. As you can see with followed the same 3 tone colour scheme and layout all the way through which links to the Weeknd's own album artwork. We juxtaposed his conventions by adding vibrant colours to our work of our artists. We followed the taboo ideologies by including props such as cigarettes. We used a domestic location so that it was more applicable to our target audiences lifestyle, the teenage demographic.

Here we added other songs of the Weeknd's mixtape as this is a convention that we found when creating digipaks. "Lonley star" is in fact the name of the song and isn't a spelling mistake. This may be a convention the Weeknd uses to link to his idiosyncrasy and irregularity as he also excluded the "e" in his artist name the Weeknd. (Weekend)